Although the concept is actually not so new anymore in western countries, having been practiced for years now; it is enjoying popularity just now. Perhaps, this is because the idea of speed dating is more viable and much more needed now than before. Speed dating, to those who are still clueless about the system, is a matchmaking process wherein people will meet and have a chance to talk for a short period of time. The best way to make this happen if the individual does not have time to socialize in bars or in parties is through a speed dating service. There are various websites to choose from with the same objective of helping the individual find someone who can be considered as the better half. One of the more popular websites known throughout the country is Hurrydate. A gathering of 20 or up to a hundred like minded singles is brought together at a restaurant or bar set up for such an event. The participants are usually given time to meet and choose prospects during the mix and mingle periods. After this stage has been set, the participants are given the chance to meet up with 8 other singles of their choosing. Since speed dating services have this on a regular basis, the individual can always go back and attend another one in the hopes of meeting someone much better. The key to speed dating is looking presentable. This means wearing something nice and always putting on a big smile. Studies have shown that looking happy has an amazing effect on others which just goes to show that first impressions last. London also boasts of the largest population among other cities of the European Union. Given all this about London, how is one to find that special someone to connect with share the beauty of the city with? Finding romance and a relationship can be quite a challenge in this city because the fast and hectic lifestyle that naturally permeates this area can make it difficult for interested singles to find the time to go through the whole process of the traditional dating game scenario. Usually, it takes seven to twenty people to get thru joyous meetings with one another in one single setting during one period of time. The atmosphere of fun is worth the efforts in planning and organizing, and each one has a chance to meet a quality partner-to-be from among similar age group of professional levels.